🔒 Privacy Policy

1. Introduction

Welcome to Naitik Store's Privacy Policy. This document explains how we collect, use, disclose, and safeguard your personal information when you use our website and mobile application. Please read this policy carefully.

2. Information We Collect

2.1 Personal Information

We collect the following personal information when you use our services:

2.2 Transaction Information

• Purchase history and order details
• Payment information (processed securely through payment gateways)
• Cart details and shopping preferences
• Points and rewards balance
• Wallet balance and transaction history

2.3 Technical Information

• Device information (type, OS, browser)
• IP address and location data
• Session data and cookies
• App usage analytics and interactions
• Access tokens for secure authentication

2.4 Browsing Information

• Products viewed and searched
• Categories browsed
• Wishlist/favorites
• Filter and sort preferences

3. How We Use Your Information

We use your personal information for the following purposes:

3.1 Service Delivery

• Process and fulfill your orders
• Deliver products to your specified address
• Send order confirmations and delivery updates
• Provide customer support

3.2 Account Management

• Create and maintain your account
• Verify your identity through OTP
• Manage your addresses and preferences
• Track your points and rewards

3.3 Platform Improvement

• Analyze usage patterns and trends
• Improve our products and services
• Personalize your shopping experience
• Recommend relevant products

3.4 Communication

• Send transactional notifications (order status, delivery updates)
• Promotional offers and deals (with your consent)
• Important announcements about our services

4. Data Sharing and Disclosure

4.1 We Share Your Information With:

• Delivery Partners: Name, address, mobile number for order delivery
• Payment Processors: Transaction details for payment processing (we do not store full card details)
• Service Providers: Third-party services that help us operate our platform
• Legal Authorities: When required by law or to protect our rights

4.2 We Do NOT:

• Sell your personal information to third parties
• Share your data for marketing purposes without consent
• Disclose sensitive information except as required by law

5. Data Security

We implement industry-standard security measures to protect your personal information:

• Encryption: Secure data transmission using SSL/TLS
• Access Controls: Limited access to authorized personnel only
• Secure Storage: Data stored on secure servers with regular backups
• Authentication: OTP-based login for account security
• Access Tokens: Secure session management

6. Your Rights

You have the following rights regarding your personal data:

6.1 Access and Update

• View your personal information through "My Account"
• Update your name, email, and gender
• Manage your delivery addresses
• View your order history and transactions

6.2 Data Deletion

• Request deletion of your account and data
• Remove specific addresses
• Clear your browsing history and cart

6.3 Consent Withdrawal

• Opt-out of promotional communications
• Disable push notifications
• Manage cookie preferences

7. Cookies and Tracking

We use cookies and similar technologies to:

• Remember your login session
• Keep items in your cart
• Analyze site traffic and usage patterns
• Provide personalized content and recommendations
• Improve platform performance

You can control cookies through your browser settings, but disabling them may affect platform functionality.

8. Data Retention

We retain your personal information for as long as necessary to:

• Provide our services to you
• Comply with legal obligations (e.g., tax records, invoices)
• Resolve disputes and enforce our agreements
• Maintain transaction records as required by law

Once data is no longer needed, it will be securely deleted or anonymized.

9. Children's Privacy

Our services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have collected data from a child, please contact us immediately.

10. Third-Party Services

Our platform uses third-party services that may collect information:

• Payment Gateways: Process payments securely (they have their own privacy policies)
• Analytics Services: Help us understand platform usage
• SMS/Notification Services: Send OTPs and order updates
• Delivery Partners: Fulfill order delivery

These third parties have their own privacy policies, and we recommend reviewing them.

11. Location Data

We collect location information to:

• Verify delivery availability in your area
• Show nearby delivery locations
• Provide accurate delivery estimates
• Display location-specific pricing and offers

Location data is collected with your permission and can be disabled in your device settings.

12. Marketing Communications

We may send you promotional messages about:

• New products and special offers
• Seasonal sales and discounts
• Points and rewards updates
• Personalized product recommendations

You can opt-out of marketing communications at any time through app settings or by contacting customer support.

13. Data Breach Notification

In the unlikely event of a data breach that affects your personal information, we will:

• Notify you within 72 hours of discovering the breach
• Inform you about the nature of the breach
• Provide guidance on protective measures
• Report to relevant authorities as required by law

14. International Data Transfer

Your data is stored on servers located in India. If data is transferred internationally, we ensure appropriate safeguards are in place to protect your information.

15. Changes to Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of significant changes through:

• In-app notifications
• Email or SMS (if provided)
• Website banner announcement

Your continued use of our services after changes constitutes acceptance of the updated policy.

16. Your Consent

By using Naitik Store, you consent to:

• Collection of information as described in this policy
• Use of cookies and tracking technologies
• Data processing for service delivery and improvement
• Communication via SMS, email, and push notifications

17. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or your personal data:

18. Compliance

This Privacy Policy complies with:

• Information Technology Act, 2000 (India)
• Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011
• Consumer Protection Act, 2019 (India)